Search Engine Optimisation

Onsite SEO | Offsite SEO

Why do you need to think about SEO?

Once you have your website you need to think about how your going to driving traffic to it. It’s all well and good having a great looking website that is full of information and things to buy, but unless there are people visiting it, then it is never going to generate sales or enquiries.

Modeware build a high level of SEO in every website we make, although in order to achieve top Google position for all required search terms this should never be considered to be the finial solution. Good listings in the Search Engine Results Pages (SERP’s) is an ongoing process and can take time and perseverance along with tried and tested techniques.

At Modeware we have had huge success with our own websites by using our own closely guarded tried and tested techniques, helping many clients to achieve top listings for thousands of keywords, phrases and products. Indeed many of our customers employ our SEO services on an ongoing basis, freeing them to concentrate on their business.

Through extensive research we know what works and what doesn't in SEO, our service is split into onsite SEO (pure optimisation of the code in your site) and offsite SEO (Link building and offsite blog marketing). All of our Search Engine Optimisation (SEO) techniques are natural and ethical.

Our approach to effective search marketing ensures that whatever your business, we'll do the right level of optimisation to ensure your site is propelled towards the top of the organic listings.

With our experienced SEO team, individuals with over 7 years experience & working knowledge within Advertising, Telecommunications, Construction, IT, Travel & Leisure, Gaming, Sports, Retail, and the Motor Industry.

The SEO Process

1: Keyword Research

SEO Keyword research is critical to successful SEO. If you don’t know what key terms people are searching for or how competitive those terms are in the SERP's then we have no idea what to focus our SEO campaign and time around to gain you the most traffic in the shortest possible time that will convert and generate you the quickest return on your investment. We work closely with Google own campaign managers on analysing your business sector to find suitable keywords that can be used in your SEO campaign.

2: On Page Optimisation

Modeware's SEO consultants spend a great deal of time involved with SEO research, reading and listening to Google web masters on how to improve a website SEO. We go a lot further than just "taking the keyword data and optimising your site". We make sure that your site is compliant with all of Google SEO standards.

3: Off Page Optimisation

This focuses on effort external to your website such as external links, blog posts and some closely guarded secrets.

SEO Costs

At Modeware our SEO consultants are at the top end of the industry and their time is very precious to our own internal marketing efforts. At the level we provide SEO we can only support companies who are serious about the results what they want to achieve with their SEO.

Typical ongoing SEO campaign cost can range between £1000 to £4000 per month.

We understand that this level of service is not for everyone so we will try and advise you free of charge how you can work on improving your websites SEO on you own.